Get creative with Vans Custom Culture! Once entered, your shoe design will be judged by a public vote and our own expert panel based on creativity, originality and overall execution.
The top 10 European finalists will create a new custom shoe with expert help from Vans design mentors.
One final winner from Europe will win £20,000 and have their shoes made by Vans.
VANS CUSTOM CULTURE FAQS
What are the 2019 Custom Culture contest deadlines?
Round 1 • Submission deadline: September 29th, 2019 • Voting: The public can vote on all designs from October 1st - October 13th Round 2 (Top 10, Final Round) • Top 10 Voting: The public can vote on the Top 10 designs from Dec 5 - Dec 12
When will I know if I’ve been selected for the Top 10?
Participants will be notified if they’ve reached the top 10 in mid-October, 2019. Top 10 finalists will be contacted via email by the Vans team, make sure you’re checking your email in mid-October!
What’s the criteria for judging the custom shoe designs?
Designs are judged based on creativity, originality and overall execution.
Can I submit more than one design?
Yes! You may submit as many designs as you’d like during Round 1.
Do I have to print out a paper template to submit a design?
We encourage you to print out a paper template and design on the paper template to submit an entry. However, people can design on the shoe template digitally if they’d like to!
Why isn’t my design that I submitted appearing in the gallery yet?
If your design isn’t appearing in the gallery yet it is likely pending moderation approval or has been denied by our moderation filters.
Why was my design rejected / denied?
Not allowed: Trademarked or copyrighted material, business or brand logos, images of celebrities, professionals, sports team logos or mascots, nudity, images of weapons / violence, images referencing drugs, alcohol or smoking, offensive content, obscenity or hate. * Vans reserves the right to reject any image
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