This has to be my No 1 Favourite ice cream. I only buy it when it's on offer as it does cost a small fortune if it's not.
There are other kinds of Ben & Jerry's on offer Cookie Cough, Chocolate Brownie
Chocolate ice cream with gooey marshmallow, caramel swirls and chocolatey fish. Ben & Jerry's Phish Food frozen dessert is delicious, but how did it come to be? Ben had been pondering the lack of a good marshmallow ice cream dessert for years. “Most attempts at marshmallow were wispy. You can see the white streaks, but you can't taste them, you can't feel them, you can't experience the true glorious marshmallowness of it all,” Ben remembers. Well, back in 1995, we suggested to the rock band Phish that we celebrate our shared Vermont, USA, roots by creating a Phish flavour. As the wheel started turning on the collaboration, Ben saw an opportunity to solve the marshmallow conundrum once and for all.
Starting with a base of rich chocolate ice cream, he and our flavour gurus started bringing the band test tubs of the evolving concoction. “We ate many test tubs around the table with Phish. We’ve done flavours with other artists and entities, but nobody was more involved in creating the flavour than Phish was,” Jerry says. The band was instrumental, for example, in calling for caramel swirl, an addition that pushed the flavour over the top. We think Phish Food rocks. Enjoy!
ASDA George offers free click and collect. But before you place your order, double check by entering your postcode that click and collect is available at your store. Standard delivery costs £3.50.
ASDA Rewards is ASDA's free loyalty scheme. You can get 10% cashback on Star products. You earn ASDA Pounds into a Cashpot to exchange into ASDA vouchers.
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