Lose the brassiness for bright, beautiful blonde.
The life of a blonde can be demanding. The cool and bright results of salon-fresh tresses demand attention, but that post-colour buzz can fade as quickly as your Instagram-worthy cool tones. John Frieda has found the solution with its purple range for blondes, Violet Crush. The range consists of the already much-loved Colour Renew Shampoo & Conditioner, which has had an exciting new pack refresh, as well as a NEW Intensive Shampoo.
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