Cheap Samsung RU7400 55" 4K Smart UHD TV - Only £499.97!

Samsung RU7400 55" 4K Smart UHD TV

Features

Crystal, clear, lifelike colour

With more than one billion colours - 64 times more than conventional UHD TVs - the Dynamic Crystal Colour display delivers picture-perfect results every time.

True 4K colour & clarity

Don't settle for anything less than True 4K colour and clarity. Samsung delivers pure colours, sharp contrast and brightness you would expect from the latest 4K resolution standards.

UHD Dimming

Experience better shadow detail and more accurate colour with UHD Dimming technology that independently adjusts tone, brightness and sharpness. Dividing the screen into hundreds of small zones, UHD Dimming separately controls the darkest and brightest elements of any image for exceptional quality.

Seamless connections

Samsung UHD TV can be the center of a new and more convenient connected lifestyle. It integrates seamlessly with smart speakers and mobile devices-even from other brands.

Bixby on TV

Interact and control your TV with your voice. Bixby is an intelligent assistant that can help you manage your TV and home.

Amazon Alexa

New Samsung UHD TV works with Alexa so your life just got simpler. It's easy to connect your Alexa-enabled devices. With Samsung UHD TV†s compatibility, have Alexa turn on your TV, change channels, control volume, and more.

Discover picture detail like never before

Watch every moment burst from the screen. Discover what's lurking in the shadows of a horror movie or witness the true beauty of a sun-filled landscape scene.

Google Assistant

New Samsung UHD TV works with the Google Assistant to make your life easier. Change channels, adjust the volume, control playback and more with just your voice.

Airplay 2

Samsung UHD TV now works with Apple for the first time ever. With AirPlay 2 built in, you can stream or share content from Apple devices to the big screen. Effortlessly play videos, music, photos and more from your iPhone, iPad and Mac on your Samsung UHD TV.

Universal Guide

Spend less time searching and more time watching, with tailored recommendations. Finally, a TV with everything in one place. Our Universal Guide recommends popular shows and content tailored just for you, meaning you can watch more of what you love.

Clean Cable Solution

Banish messy cables from sight, for a distraction free viewing experience.

Slim Design

A TV designed to look elegant from every angle, with a design that gives you less TV and more picture.

Smart Home

Control your compatible smart devices from the comfort of your sofa for a more connected home. Works with Bixby, Alexa, Google Assistant and connect through SmartThings.

All your content and connected devices in one place

Enjoy simple and intuitive control of everything with just one remote. Say goodbye to multiple remotes lined up on your coffee table. Your one Remote allows you to access all your content and connected devices in one place. You're only ever 3 clicks from your favourite shows.