55" 4K HDR Ultra HD Premium Smart Android TV
See fine details in dark and light
Discover truly lifelike pictures
See how our latest processor and picture quality technologies come together for ultra realistic 4K HDR TV entertainment.
More power, more performance, more beauty
Our 4K HDR Processor X1 Extreme includes powerful real-time image processing for ultra detailed pictures. It takes everything you watch and upscales it to near 4K HDR quality.
Detail revealed through exceptional contrast
Enjoy beautiful night shots, full of dazzling lights and deeper blacks. With up to six times the contrast of conventional LED TVs, this 4K HDR TV with X-tended Dynamic Range PRO ensures dark scenes are darker and bright scenes brighter.
Just talk, a fun way to explore new worlds
Find all the entertainment you can dream of, as fast as you can talk. With advanced voice control, this 4K HDR TV with Android TV brings you movies and TV shows from apps or broadcast in an instant.
Designed to keep your focus on the picture
No distractions, just beautiful pictures. The narrow, exquisitely designed aluminium frame keeps you focused on the screen, while cables stay cleverly hidden at the back and the front.
Money saving guides written by our experts
Join Latest Deals for free and get a hand-picked list of the best deals, delivered straight to your inbox. Fancy yourself as a bit of a bargain hunter? Share deals you find and earn Amazon vouchers!
Chief Bargain Hunter