7 day free trial, then Sky Cinema Pass auto-renews at £11.99 a month unless cancelled. Cancel anytime.
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7 day free trial, then £20.98 a month, unless cancelled. You can cancel anytime.
Don't forget to cancel if you don't want to continue
A word of warning about Free Trials from NOW TV - You might find it IMPOSSIBLE to cancel before they end. I applied for a trial of seven day HD boost, on the sixth day (realising it wasn't worth £3 a month) I was unable to cancel. They had no problem displaying other offers though or taking £3 the following day. (after which I was able to cancel)
In other words you might be charged for one month when your free trial expires. I'd be interested in hearing from others who've experienced this. 
Should add I tried numerous times to cancel before any payment was due. (with more than a few moments between each attempt),
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