Aldi Seeks Ultimate Kevin the Carrot Enthusiast

• Aldi kicks off a search for the top Kevin the Carrot fan in the UK.
• A unique prize package awaits the winner, including signed memorabilia.
• Kevin the Carrot debuted in Aldi's 2016 Christmas ad and grew into a beloved character.
• Fans can enter by sharing their Kevin collections on Facebook or via email.

This festive season, Aldi is on the hunt for the most dedicated Kevin the Carrot fan in the UK. Those who can't get enough of the charming carrot character stand to win an unforgettable prize package.

If Kevin the Carrot has a special place in your heart—or shelf—Aldi wants to hear from you! The supermarket giant is offering an exclusive prize that money can't buy. This includes a signed photo and a personalised voice message from Kevin himself, plus a hamper brimming with festive treats.

Kevin the Carrot made his heartwarming debut in Aldi's Christmas ad in 2016 and has been captivating fans ever since. Richard Thornton, Communications Director at Aldi, remarks, "It simply wouldn’t be Christmas at Aldi without Kevin and we know our shoppers love seeing him on-screen and in our stores every year."

To participate, fans should showcase their affection by posting a photo or video with their Kevin collection on Facebook using the #KevinSuperfan hashtag or by emailing aldikevinsuperfan@citypress.co.uk. The contest runs from December 13th to December 20th, after which submissions will be carefully reviewed to crown the ultimate Kevin aficionado.

Celebrated as the Christmas Retailer of the Year by the Quality Food Awards and boasting accolades such as Best Overall Grocer from the Good Housekeeping Institute Christmas Taste Test 2024, Aldi has truly become the festive destination of choice. It continues to reign as the cheapest supermarket each month according to Which?

Tom Church, Co-Founder of LatestDeals.co.uk, said, "Kevin the Carrot brings a bit of festive magic to everyone, and Aldi’s competition is a wonderful way to engage with their loyal customers."