1. News
  2. Shopping

Fans Demand Return of McVitie’s Iconic Club Fruit Bar

  • McVitie’s fans want the return of the discontinued Club Fruit bar
  • Club Fruit bar combined currants, biscuit, and milk chocolate
  • Other flavours like orange, mint, and salted caramel are still available
  • Calls for the bar’s return continue to gain traction on social media

Fans of McVitie’s are calling for the return of an iconic chocolate bar that was discontinued years ago. The Club Fruit bar, a beloved combination of currants, biscuit, and milk chocolate, was axed by McVitie’s a few years ago, but its memory still lingers in the hearts of many snack enthusiasts.

In a post on social media at the end of 2023, McVitie’s confirmed that the Club Fruit flavour was discontinued. However, other flavours such as orange, mint, and salted caramel remain available.


A recent post on a nostalgic snacks Facebook page reignited the conversation, expressing disappointment over the discontinuation. The post quickly garnered over 400 likes and nearly 100 comments, with many fans reminiscing about the snack and calling for its return. Comments included, “They were the best! Not sure why they stopped making them,” and, “Fruit Clubs really need to return.”

Reports suggest the Club Fruit bar was discontinued in 2021, and many are hopeful for its comeback. McVitie’s has been asked about the potential return of this favourite treat and any plans to bring it back to shelves.

This follows McVitie’s reintroduction of the white chocolate digestive after 20 years, and the return of Happy Faces biscuits, which were re-launched last year and have since been rolled out to more retailers.

Tom Church, Co-Founder of LatestDeals.co.uk, commented: "It's clear that the Club Fruit bar holds a special place in many hearts. The outpouring of nostalgia and demand highlights its iconic status among chocolate treats."

Comments+20 points
Want deals & discounts automatically?
+100 bonus points!
Latest Deals Browser Extension
Latest Deals Mobile App
  • Download our app
  • 1,000+ new deals every day
  • Earn free Amazon vouchers
  • Daily deal alerts - never miss the best offers!
  • Download the Latest Deals iOS AppDownload the Latest Deals Android App
Latest Deals

The content on Latest Deals is a combination of information submitted by members of the public and the Latest Deals team. Whilst we make every effort to try and ensure genuine, accurate content we cannot guarantee it. Please always carry out your own due diligence and double check the details of an offer on the retailer's own website.

How this site works
  • To cover the site's running costs, Latest Deals uses affiliate links.
  • If you click on a link to an external website and make a purchase, Latest Deals may earn a commission.
  • We allow deals to be shared on Latest Deals irrelevant of whether or not they generate us money. Our #1 concern is helping you save money.
  • If you have any questions about how the site works, drop us a message. We're always happy to help.
Copyright © 2024 Latest Deals Limited
Registered in England and Wales. Company number 10286141. 124 City Road, London, England, EC1V 2NX
We value your privacy

We use cookies to help give you the best experience on our website with improved customisation, analytics & advertising (inc. personalisation). You can read our full cookie policy. Please either , or .