When Larsson & Jennings launched in 2012, we set out to disrupt the industry, paving a path away from the mass market and unsustainable production with watches that are manufactured responsibly and efficiently.
The fashion watch market is monopolised by licence agreements between huge companies and large-scale brands that use watches as a revenue stream and marketing tool. It’s a volume play, and for the most part there isn’t much thought or care put into the design process or the way these products are made.
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