Miss Selfridge are for the fashion obsessed who demand the hottest partywear, trending separates, reliable skinny jeans and stunning dresses. With hundreds of new lines dropping on the Miss Selfridge website every week plus a very active #MissSelfie feed and blog posts to follow and free Miss Selfridge click and collect, online shopping is fun and easy at Miss Selfridge. Today it might be Insta and YouTube we turn to for inspo but Miss Selfridge started out in the best fashion decade ever - the 60s - as a younger fashion department of Selfridges (get it?!). Their collections were aimed at stylish teens who wanted their own version of the looks they saw on the runway and in magazines so in that sense, not much has changed. Miss Selfridge still follow the trends everyone wants to get their hands on but with their trademark hint of glamour and individuality that Miss S fans know and love.
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