I've been buying from this company for a couple of months and can report that they have been reliable. There are some really good bargains to be had and can be compared like-for-like at other retailers.
Their postage is fair, starting at £2.95 or free for £49 and over. I've purchased some heavy products within my orders and still only charged the minimum. That can't be bad. They also come well packed/secure so less damage. The most recent order I made came in two separate packages, a box and a very large padded bag but I was only charged postage once.
Payments can be made through Mastercard, Visa, American Express and, more importantly, Paypal so you feel quite secure in taking the risk with an unknown retailer.
The site has a weekly new crop of deals every Thursday and they run until the following Wednesday or until sold out.
I have had no problems with the site so cannot comment on Customer Service. The ordering system is clear to follow and the buyer is kept well informed of the order through emails.
Just be aware that there are restrictions on their voucher codes - they do not include Lightning Deals and Special Offers.