Unilever Increasing Their Prices by 12.5 %

That's a big jump. I use a lot of there stuff the increase will mean I will end up changing some of them to cheaper alternatives

Great I look forward to buying them cheap when the find they can not sell them.

If there's no reason for it other than company greed I don't think it will go down well with consumers. Other than Ben and Jerry's and Hellmans mayo, which I only buy when on offer, I will just use cheaper alternatives for everything else.

Are they really that stupid that they can't see people aren't buying because of the rising cost of living.

Most of the things you mentioned are luxury items, no one needs comfort or dove soap, there are cheaper alternatives and supermarket own brands are fine if people really want to cut the grocery bill. All those ice creams are either unnecessary or again, cheaper alternatives are available. In fact they are often tastier.

Everything is going up in price so it won’t come as a shock to anyone, it’s not just Unilever.

I can bet my last pound that the shareholders are rubbing their hands with glee.

The only product I buy from them I think is the occasional tub of walls ice cream as their 1.8l tubs are great value, its very nice ice vanilla cream. Also recently there has been a caramel, chocolate and vanilla neopolitan style ice cream on offer at farmfoods at £2 which was very good. It's the only unilever product that I feel is good value, for most of their stuff there is much cheaper alternatives many of which are just as good or sometimes better.