Product Placement in Classic Films?
Ask a Question
Product placement may be added digitally to old and new tv series and films.
https://www.bbc.com/news/business-56758376
Do you think it’s a good or bad thing?
Would you question the integrity of the actors?
Would it influence your spending habits?
I wouldn't want to see it in classic films, in terms of product placement it already goes on, but it is normally done post production so nothing obstructs the product. I wouldn't think less of the actors as they had no choice.
This is a terrible idea. I didn't like George Lucas tinkering with the original Star Wars trilogy by adding computer effects and I don't like this either. What would be the point, as the audience for classic films is much lower than new releases. Viewers are more likely to resent any modification and form a negative association with the brand being advertised. There have already been a number of adverts featuring deceased actors that have been digitally resurrected to promote products. I doubt Audrey Hepburn and others would have appreciated their likeness being used in this way
Imnotcheap me neither. If I record something I fast forward the ads, or if I'm doing something to eat, I'll pause it then start watching it, so when I'm sat down I can forward the ads. If I don't, by the time I sit down, the ads come on! Too many of them!
Typically, most movies do a decent job keeping it subtle, although when it comes to an Adam Sandler flick it's an entirely different case.
Unless the product had a label saying it was on offer for half price I don't think it would make me buy it.
I'd find it really annoying. I find the fact that they edit bits out of films really annoying too. You would only know about it if you watch them repeatedly and/or own the dvd's/blurays. We notice it and won't watch the TV version if they have cut bits out, mind you we hardly watch any live tv these days anyway, partly for this reason and also to avoid adverts. Deliberate adverts added to the film afterwards would really spoil the films.
tumblespots I'm against editing/censoring films for TV. At the very least, there should be an announcement at the start letting viewers know it's been tampered with. On Sunday afternoon I watched Bill & Ted's Bogus Journey on ITV4. I noticed two snippets had been removed, but there may have been more - totally bogus
ACR I just don't know why you would pay someone to take all these snippets out of the film, it must cost them a fortune. We see it everywhere, they even censor Miss Marple! It's so annoying..
I'm sure I'm not immune to adverts but generally I go for the cheapest decent option for stuff I need. I rarely do premium or branded stuff just don't see the point. I've seen a lot of adverts for German and Italian cars on youtube for some reason but would never ever consider buying such cars I like the decent higher quality engineering of Japanese cars typically. The idea of spending about £1k on a phone is just madness to me I go with the value option. They can put product placement in a movie but for many it will have zero effect.
I only do branded goods if they are actually better not if they are perceived as better through advertising and marketing.
If I'm spending a lot of money I will hunt out the best deal not just consider products that are shown to me through marketing and adverts.
Also if you know the actor has had absolutely no involvement in the choice of the item shown in the movie what does it actually mean anyway. Also if you get someone who was a vegetarian all their life suddenly shown eating at McDonalds that seems morally wrong.
The mobile phone operator EE have gone one step further. They are going to be opening a new physical store next to Weatherfield North Tram Station on the TV soap Coronation Street. This must be pushing product placement to a new level.
- We’re opening a new EE shop on one of the most famous streets in the UK, Coronation Street.
EE is set to become the connectivity partner of Weatherfield, which will also see EE employees and shopping bags integrated into episodes of the iconic British soap.
Join for free to get genuine deals, money saving advice and help from our friendly community
Chief Bargain Hunter