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Product Placement in Classic Films?

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Product placement may be added digitally to old and new tv series and films.

https://www.bbc.com/news/business-56758376

Do you think it’s a good or bad thing?

Would you question the integrity of the actors?

Would it influence your spending habits?

HappyTravels
19 days ago
What do you think of this?
beccatavender
beccatavender19 days ago

I wouldn't want to see it in classic films, in terms of product placement it already goes on, but it is normally done post production so nothing obstructs the product. I wouldn't think less of the actors as they had no choice.

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ACR
ACR17 days ago

This is a terrible idea. I didn't like George Lucas tinkering with the original Star Wars trilogy by adding computer effects and I don't like this either. What would be the point, as the audience for classic films is much lower than new releases. Viewers are more likely to resent any modification and form a negative association with the brand being advertised. There have already been a number of adverts featuring deceased actors that have been digitally resurrected to promote products. I doubt Audrey Hepburn and others would have appreciated their likeness being used in this way

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HappyTravels
HappyTravels
Original Poster
17 days ago

ACR I know, she'd turn in her grave. Kind of tastless.

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PhilipMarc
PhilipMarc17 days ago

That's shameless, but I'd rather see her than most celebrities nowadays.

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Imnotcheap
Imnotcheap17 days ago

I rarely take notice of adverts nevermind product placement

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lucyeva72
lucyeva7217 days ago

Imnotcheap me neither. If I record something I fast forward the ads, or if I'm doing something to eat, I'll pause it then start watching it, so when I'm sat down I can forward the ads. If I don't, by the time I sit down, the ads come on! Too many of them!

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PhilipMarc
PhilipMarc17 days ago

Typically, most movies do a decent job keeping it subtle, although when it comes to an Adam Sandler flick it's an entirely different case.

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lynneh
lynneh17 days ago

PhilipMarc happy Gilmore ?😜

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Grannyclock
Grannyclock16 days ago

Unless the product had a label saying it was on offer for half price I don't think it would make me buy it.

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tumblespots
tumblespots15 days ago

I'd find it really annoying. I find the fact that they edit bits out of films really annoying too. You would only know about it if you watch them repeatedly and/or own the dvd's/blurays. We notice it and won't watch the TV version if they have cut bits out, mind you we hardly watch any live tv these days anyway, partly for this reason and also to avoid adverts. Deliberate adverts added to the film afterwards would really spoil the films.

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ACR
ACR12 days ago

tumblespots I'm against editing/censoring films for TV. At the very least, there should be an announcement at the start letting viewers know it's been tampered with. On Sunday afternoon I watched Bill & Ted's Bogus Journey on ITV4. I noticed two snippets had been removed, but there may have been more - totally bogus 😐

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tumblespots
tumblespots12 days ago

ACR I just don't know why you would pay someone to take all these snippets out of the film, it must cost them a fortune. We see it everywhere, they even censor Miss Marple! It's so annoying..

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BonzoBanana
BonzoBanana15 days ago

I'm sure I'm not immune to adverts but generally I go for the cheapest decent option for stuff I need. I rarely do premium or branded stuff just don't see the point. I've seen a lot of adverts for German and Italian cars on youtube for some reason but would never ever consider buying such cars I like the decent higher quality engineering of Japanese cars typically. The idea of spending about Β£1k on a phone is just madness to me I go with the value option. They can put product placement in a movie but for many it will have zero effect.

I only do branded goods if they are actually better not if they are perceived as better through advertising and marketing.

If I'm spending a lot of money I will hunt out the best deal not just consider products that are shown to me through marketing and adverts.

Also if you know the actor has had absolutely no involvement in the choice of the item shown in the movie what does it actually mean anyway. Also if you get someone who was a vegetarian all their life suddenly shown eating at McDonalds that seems morally wrong.

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