TISSOT PRX 40 205 Gent's 35mm Quartz Watch

With 168 years of watchmaking to its name, Tissot has quite the archive to delve into when its design team is in search of inspiration. But for its latest piece, it has looked quite deliberately to the 1970s. Back then, the company made a watch called the PRX, which came on the kind of integrated bracelet that has become characteristic of the era. And it’s bringing that watch back. Because, right now, 1970s-style integrated bracelets are hotter than hell.

Launched in 1978, the PRX reached the market at the height of the quartz crisis that had thrown much of the Swiss watch industry into disarray. The watch itself ran on a quartz movement, making its engine no less cutting edge than its design. Not long after release, Tissot trademarked the “PRX” name. The PR stands for “Precise and Robust”, while the X is a reference to the “ten” atmospheres of pressure the watch could withstand underwater – equivalent to 100m water-resistance.