First Direct Unveils Current Account Switching Offer worth up to £700

New current account customers will be offered a choice from the following selection of welcome gifts:

Over 300 online self-development courses from Blue Mountain Training Solutions

These courses have been specifically chosen to appeal to the lifestyle profile of First Direct’s typical customers and include courses which could help customers with their own business ventures; for example, a course in ‘ultimate graphic design’ (worth £700), ‘marketing with Google and YouTube’ (worth £200),

Other courses include the ‘art of travel photography’ and bartending and drink mixologist masterclasses.

A £150 Expedia e-voucher

This credit gives customers the freedom to pay for flights, car hire, trains or a huge range of different accommodation types.

It offers ‘split payment functionality’; so customers can pay using the e-voucher and their own funds if they wish.

A choice of gadgets

These include the following products with the cheapest price we could find online: Bose on-ear wireless headphones (worth £169.95 on Amazon), a Bose Soundlink2 Bluetooth speaker (worth £149.95 on Amazon), Amazon Echo Spot (worth £119.99 on Amazon), and a Fitbit Charge 2 Special Edition (worth £139.99 on John Lewis).

To qualify for the switching bonus, you must pay in £1,000 in the first three months of opening the account. As with the previous switching incentive, the new offer doesn't require any direct debits to qualify. Once this has been achieved, customers will receive an email with an activation code within 14 days to register on the promotional website (Hellogift.firstdirect.com).

Once you have your gift code, you have 90 days to choose your gift. All the switching gifts are fulfilled by a third-party company called TLC Marketing Ltd.

The bank account itself remains unchanged from the previous iteration, and will continue to offer a free £250 overdraft.