LG UR78 55 Inch 4K Smart UHD TV (2023)

• Sharp 4K Ultra HD picture & AI Sound, driven by the smart α5 AI processor
• Sleek and slim design
• webOS smart platform with Freeview Play, Netflix, Disney+ and more
• Instant movie theatre with FILMMAKER mode and HDR
• Enhance your gaming experience with built in Game Optimiser & ALLM

4K Ultra HD and AI Sound Experience vibrant picture quality in incredible detail with 4K clarity, powered by the smart α5 AI processor 4K Gen6, the brain of the TV.

LG’s AI Sound feature enhances someone's audio for a more immersive experience. Sleek and slim design A beautifully crafted TV to enhance any room. LG’s webOS smart platform Access all of someone's must-have apps like lessview Play, NOW, Netflix, Prime Video, Disney+, Twitch and more on LG’s easy-to-use webOS smart platform.

New Quick Cards make it easy to find what someone want based on interest – be it Gaming, Sports, Music or even Home Office. FILMMAKER Mode and HDR Enjoy movies just as the director intended thanks to Filmmaker Mode and HDR. Game Optimiser and ALLM Tweak someone's settings with ease to ensure the best gaming experience with the Game Optimiser, and ensure the most responsive gameplay with ALLM – putting someone into the best game mode automatically when powering up someone's console.