McLaren Automotive (formerly known as McLaren Cars) is a British automotive manufacturer based at the McLaren Technology Centre in Woking, Surrey. The main products of the company are sports cars. McLaren Automotive replaced McLaren Cars in 2010. McLaren Cars were founded in 1985 by Ron Dennis.
McLaren's Formula One founder Bruce McLaren was born in 1937. He learned about cars and engineering at his parent’s service station and workshop in his hometown of Auckland, New Zealand. By 15, he had entered a local hillclimb in an Austin 7 Ulster; winning his first race in the car. In 1958, McLaren arrived in the United Kingdom with the ‘Driver to Europe’ scheme, intended to help Australian and New Zealand racers to compete in Europe.
His mentor, Jack Brabham introduced him to Cooper Cars, a small team based in Surbiton, SurreHillclimby. Auspiciously starting his F1 career in 1958, McLaren joined the F1 team a year later. That same year, he won the US Grand Prix at age 22, making him the youngest Grand Prix winner to that date.
The Iconic Logo
The McLaren logo was designed in 2008 by Raymond Loewy and evokes a chequered flag. In 2011, the three chevrons of the logo were replaced by just one, and the font was modernized. The logo was again re-branded in 2012 and featured a streamlined speed mark which bears similarities to the vortices created by a McLaren racing car, but also the Kiwi, the National bird of New Zealand, due to the companies founder Bruce McLaren. After the company's move into the McLaren Technology Centre, the logo was refined and updated in 2013 with a more modern design; the now familiar speed mark was retained.
2018 McLaren Teamwear Collection
Best of McLaren on MotorSport Merchandise
- Ladies Sweatshirt White F1 Collar Sweat. Modern white-collar women's sweatshirt from the Team McLaren 2014 Signature Collection featuring the team sponsors on the chest.
- Team Mclaren Grey Hooded Sweatshirt. Classic grey hooded sweatshirt from the Team McLaren 2014 Signature Collection featuring the team logo embroidered on the chest.
- Ladies Vodafone McLaren Mercedes Monaco T-Shirt. Fitted ladies black v-necked t-shirt featuring the team logo and a reflective 'Monaco' print on the back Kevin Magnussen Kids McLaren T-Shirt. Kids white 2014 Kevin Magnussen team T-shirt with the iconic Mclaren Speedmark logo on the chest and grey sleeves with the printed sponsors. Magnussen's name is printed down one side of the shirt.
- Kids Team McLaren 2014 Magnussen T-Shirt. It has the iconic Mclaren Speedmark logo on the chest and grey sleeves with the printed sponsors' names. Features Magnussen's name printed down one side of the shirt.
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